I’ve always thought that first impressions are incredibly important – it may be your only chance to communicate your personal brand to someone. Since business cards are often exchanged during a first meeting, they’re a quick and easy way to communicate your individuality and what someone can expect from your product that sets you apart from others’.
I believe that people who connect with my work also share my personal style and design aesthetic: classic and sophisticated with a twist. So when I started designing my new business cards, I knew that I wanted to translate that sentiment into a punchy first impression on paper.
To me, black and white together are the ultimate classic and refined look. But there can be a fine line between classic and boring, so I decided to use a gold foil finish to make my logo pop. I opted for a thin, delicate font but a thick card stock for a confident and purposeful feel.
I found this acrylic makeup tray at Marshall’s on a recent trip across the border and knew instantly that it would make the perfect desktop accessory. My business cards now have a home right next to me, and are easily accessible along with some other goodies (including these spotted match boxes, which are handy as I often have a scented candle burning desk-side!). I had my cards printed through RockDesign, a Vancouver-based company with exceptional customer service. I couldn’t be happier with the finished product! xo